IMPOSSIBLE is just the first step to a future of exciting new possibilities. But for most of us, the courage to take that step, needs an external source of inspiration.

We found the inspiration in certain sportsmen/women from our part of the world whose social impact increase the meaning of any podium position or medal. They are constantly fighting against dual odds, one on the field, the other in life. And it is their ability to overcome not just sporting challenges but also influence social change through their life journeys that transcend them from being a star to DUAL HEROES of IMPOSSIBLE.

From winning a bout to advocating the voices of the unheard, from setting a world record to promoting safer roads, from outsmarting competition to making a case for equality and accessibility, from inspiring others through sports to giving hope and dream to the next generation, our DUAL HEROES help us not only bring national glory but also help find our calling for driving change in our society.